The End of Fashion: How Marketing Changed the Clothing Business Forever
Original price was: $18.99.$11.07Current price is: $11.07.
Price: $18.99 - $11.07
(as of Mar 17, 2025 14:28:34 UTC – Details)
A solid, hard-hitting, and uncompromising journalistic look at the fashion industry.
The time when “fashion” was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahi’s business spiraling.
Publisher : William Morrow Paperbacks; Uncorrected Bound Galley edition (August 22, 2000)
Language : English
Paperback : 352 pages
ISBN-10 : 0060958200
ISBN-13 : 978-0060958206
Item Weight : 9.6 ounces
Dimensions : 5.31 x 0.79 x 8 inches
Customers say
Customers find the book easy to read and well-written. They appreciate the insightful history and business of fashion. The pacing is described as original, unique, and interesting. However, opinions differ on whether the book provides an accurate historical recounting of changes in 20th century fashion or seems outdated.
AI-generated from the text of customer reviews
User Reviews
Be the first to review “The End of Fashion: How Marketing Changed the Clothing Business Forever”
Related Products
Original price was: $18.99.$11.07Current price is: $11.07.
There are no reviews yet.